Richard Perrin

Richard is the founder of Paramark. With over 15 years of website design experience and a passion for Search Engine Optimisation, he loves explaining complex marketing strategies in simple terms.

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Why we use Kinsta for website hosting

I’ve tried many other website hosting providers, and Kinsta is not only far superior to most cPanel-based servers, but it’s also better than most other competing managed WordPress hosting providers. Kinsta eliminates the need for several additional plugins and significantly improves our websites’ performance. We’ve experienced a marked improvement in website reliability and speed across …

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SEO Tips for Beginners

Learning how to optimise your website can be overwhelming at first because there is just so much information out there which makes it hard to decide which tactic to focus on first. However, with a little bit of organisation, focus, and patience you can learn the basics of how to rank in search engines and …

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What is SEO?

SEO stands for Search Engine Optimisation, a process that can help you increase your website’s visibility and the number of people that land on your website. It makes your website more visible on the search engine results pages (SERPs). The higher your website appears in SERP rankings, the more likely people are to find it. …

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7 Financial Services Marketing Strategies that Actually Work in Australia

Despite the challenges of a once-in-a-century global pandemic, our Australian financial services sector has continued to show remarkable resilience. Some businesses slowed down, or even ground to a halt. There were some tough times. But those in the financial services industry witnessed a different trajectory. To maintain that momentum in the years to come, financial …

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